Good Day Class!
Today I am honored to introduce our substitute teacher (guest writer) Greg Blencoe, from the fabulous blog, “Positive Waves Baby”. Greg will be discussing and analyzing a topic we hear about quite often – blogging tips.
Grab a seat, have a listen, and share your thoughts in the comment section.
The floor is yours.
I really appreciate the opportunity to guest post at BWAB. It’s great to be here.
Let’s get started.
Most of us have probably read countless articles on blogging tips. While there is a lot of great advice about blogging on the Internet, some of it is underrated and some of it is overrated.
My most underrated blogging tip is sharing a lot of information about who you are somewhere on your blog.
When I read blogs, I not only want to connect with the writing, but I also want to feel a connection with the writer. However, I often visit blogs where there is little or vague information about who the blogger is. And this puts distance between me and the blog.
Although I have a pretty standard About page, I share a lot more information about myself on my “100 things about me” page. On this page, you can learn a variety of things about me including that a family joke growing up was that I was born at the State College Zoo (#4).
Although most of the information on this page has nothing to do with my blog topic, it allows people to feel a much closer connection to me. For example, while I just started this blog a couple of months ago, I have already gotten several e-mails from readers about various things on the “100 things about me” page.
Therefore, if you aren’t already doing this, I highly recommend thinking about sharing a lot of information about yourself on your blog.
My most overrated blogging tip is focusing too much on SEO (search engine optimization).
While search engine traffic is certainly a wonderful way to get more people to your blog, I think having an obsession with SEO can be very counterproductive. The following saying comes to mind with SEO:
A strength used to excess can become a weakness.
While I also believe that responding to readers who comment on my blog, commenting on other blogs, and guest posting (thanks, Barbara!) are very important in building a blog, my number one priority by far is trying to publish great content. In my opinion, no matter what else I do, I won’t get very far with my blog if it doesn’t have content that people really want to read.
In order to achieve this, I have to put my heart and soul into my writing. And I have found that worrying about SEO totally destroys the creative process for me and results in a watered-down version instead of something that is genuine.
Therefore, even if the lack of attention to SEO results in less search engine traffic, the people who do find the blog through a search engine are much more likely to stay.
What do you think about my most underrated and overrated blogging tip? Agree? Disagree?
What is your most underrated blogging tip?
What is your most overrated blogging tip?
Raise your hand and share your thoughts.
This has been a guest post from Greg Blencoe. He writes about personal development at his blog, Positive Waves Baby.
Photo Credit: Burning Karma