Archive for the Category »Stats «

Good Day Class!

Remember Tracy, of I Hate My Message Board? When I interviewed her last month, she told us what happened when a post of hers went viral (see: For The Sake Of The Children, Blog Smart)

Today, we have the honor of having her as our substitute teacher (guest writer).

Tracy will discuss another source of traffic to our blogs we often forget about – forums. As the owner and administrator of I Hate My Message Board Forum, she’s here to share the rules of engagement.

Without further ado, here’s Tracy.

Hello Class!

It’s great to be here.

Please take a moment to review the exhibit and then we’ll get on with the lesson.

air_force_web_posting_response_assessment

Today’s Lesson

Forums can be a good traffic source for bloggers. I estimate 15% of my traffic comes from forums.

It can be an ego booster and deliver new readers or you can feel personally attacked and helpless.

Here are some hints on what to do when you find a forum link in your referrals.

Decide if what, if any, action you’ll take.

I get a kick out of the Air Force’s blogger engagement chart and I think it applies to forums, too. There is no need to respond to posters who are hostile to you and it will probably backfire.

Likewise, if they are just happily discussing the contents of your post, you have no obligation to respond if you aren’t interested or don’t have the time. If you would like to respond, keep these points in mind:

Don’t spam or overly self-promote .

Forum owners are inundated with spam and could remove your post if it seems like you are only there for self-promotion or to sell something.

If the forum allows it, you can put a link to your blog in your signature, but I’d be hesitant to ask people to subscribe or provide additional links back to your blog, unless they are directly related to the topic being discussed.

Add value

Do the posters have questions that you can answer? Do you have additional information that’s helpful? Can you provide other resources?

Helping others is a great way to establish your expertise and get people interested enough to take a deeper look at your blog. Remember, forums are indexed by search engines, too!

Debate but use caution.

Just like comments on our own blogs, the key is to state your argument without losing your cool or being insulting. Show off your wit, but be gracious.

I think that it would be wise to do a quick scan of other posts on the forum to get a feel for the general culture. Some welcome a lively discussion while others are more geared to people saying what they think and that’s that. On the latter, it would go over better to simply thank them for reading your post, if you want to say anything at all.

If it gets ugly, leave.

There is no reason at all for you to subject yourself to people insulting you or not being respectful. You don’t owe them any explanations, chances are they’ll forget quickly that you posted once or twice and left but getting visibly upset can be a red flag to some internet users.

Consider linking back.

If the conversation went well and you think your blog readers would enjoy it, sharing the link is appropriate but not obligatory.

But don’t trash talk.

If it didn’t go well, it’s tempting to post a rant on you blog. You’ll likely get a lot of sympathetic comments, but again, red flag to others. If you want to discuss it, do it after you’ve cooled down.

Forum traffic can be very valuable.

Taking a moment to think before you act can save you unnecessary headaches and possibly earn you traffic years to come. It’s upsetting sometimes when people are talking about our posts in a medium where we have no control, but take comfort that it’s a sign that you’re on the map.

Today’s Assignment

Have you been linked to from forums?

Did you reply on the forum or address it on your blog?

Do you actively use forums as a source of traffic? If not, why not?

Raise your hand and share your thoughts.


tracy.jpegTracy is the author of I Hate My Message Board blog, I Hate My Message Board Forum as well as I Hate My Message Board – Life and Style blog. When she’s not blogging or administering her forum, Tracy can be found on Twitter.


photo for squeaky wheel post

With blogging, if we stop updating, commenting, visiting and/or promoting other blogs, our readership may drop.*

When Chania Girl of Living Happiness went on vacation, she noticed a decrease in her readership. Davina of Shades Of Crimson noticed the same when her paying job used up all of her free time, as did Vered of MomGrind when she reduced her posting and commenting schedule.

Over the course of two years + of blogging, I have experienced it, too. Life and my job/our business can keep me away from blogosphere for a day or more and the lack of having my face “out there”, often results in a decrease in my statistics.

Today’s Lesson

Welcome to blogging.

Sad, but true, if we aren’t active in blogosphere, our numbers may suffer.

So, what can we do to alleviate this problem?

In some cases, no matter what we do, we’ll still see a decrease in our statistics, however, here’s a few tips we can use to deal with the situation, plus notify others we haven’t gone AWOL (absent without leave).

1) Prepare ourselves for it mentally. Know we will see a decrease in our statistics and then just let it go. We need to get on with our life and/or work projects and get back to blogosphere when time permits. Worrying about a decline in our numbers can hamper us from focusing on the task at hand and giving it our all.

2) If we’re on Twitter, we can send out a tweet once or twice a day, stating “we miss our blogging buddies, but life and/or work is keeping us out of the loop”.

3) If we only have time to post a comment or two, we can comment on the blogs our other blogging friends frequent. We can include a short sentence saying we don’t have much time due to “whatever”…. Those bloggers who read all of the comments on blog posts, will quickly realize why we haven’t been as active in blogosphere as we had been.

4) We can publish a short post on our blog letting others know we are taking a short sabbatical and/or are changing our posting schedule. This would be a great post on which to list “the best of” our blog, or “most commented posts” so our visitors will have easy access to our other articles.

5) The “What Would Seth Godin Do” plugin is a great way to add a custom message to the top of our blog posts. This also works good for when we take a long weekend and want to notify our readers when our next post will be.

Blogging is no different than life. Our focus lands on that which is brought to our attention; just like a squeaky wheel.

Today’s Assignment

When you’re not as active in blogosphere, do you see a decrease in your readership?

As discouraging as it can be, how do you handle it?

Can you think of other ways to let our blogging buddies know we haven’t forgotten about them?

Raise your hand and share your thoughts.

signature for blog post.

*P.S. If a blog gets most of it’s traffic from search engines, this scenario may not apply.


Photo Credit:Around the World Journey | 2009-20xx – mhoey

2008-technorati-survey-of-blogs-illustration-by-b-swafford It all started when Lori of “Think Like A Black Belt” sent out a tweet and included a link to an article in the New York Times about blogging.

Although it was an interesting article, what I found the most fascinating was what they wrote about a Technorati survey. In part, they said,

According to a 2008 survey by Technorati, which runs a search engine for blogs, only 7.4 million out of the 133 million blogs the company tracks had been updated in the past 120 days. That translates to 95 percent of blogs being essentially abandoned, left to lie fallow on the Web, where they become public remnants of a dream — or at least an ambition — unfulfilled.

Today’s Lesson

I dug deeper into the Technorati survey and found this tidbit.

In  State of Blogosphere – 2008, Technorati notes only 1.5 million blogs were updated in the last seven days.

Although Technorati isn’t tracking all blogs, if we use their numbers, that translates to just over one percent of blogs are being updated each week.

Just reading by updating our blogs within 120 days, we’re placed  in the top 5% of all blogs online, I find to be great news.

As much as we stress to produce quality content on a constant basis, to get noticed and to gain readership, just by updating, we’re keeping our blogs alive and out of the class of “abandoned”.

Granted, when we see there are 133 million + blogs online, the number can seem staggering, but to be in the top five percent is a real accomplishment.

I think this news calls for a celebration.

What do you think?

Today’s Assignment

When you realize you’re in the top five percent of all of the blogs online (based on the fact you’re updating your blog regularly), how does that make you feel?

Might you be in the top one (plus) percent, based on the fact you update weekly?

Do these facts make you feel less pressure?

Or do they make you realize it’s not as “competitive” in blogoshpere as you may have once thought?

signature for blog post.

P.S. For the entire results of the Technorati survey, below are the links to each page.

State of Blogosphere – 2008
Who Are The Bloggers
The What and Why of Blogging
The How Of Blogging
Blogging For Profit
Brands Enter The Blogosphere

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