In fact, my real job is all about numbers.
Whether I’m bidding a job, pulling measurements off of blue prints, balancing check registers, costing out jobs, billing customers, preparing payroll or compiling governmental reports, I’m surrounded by numbers.
I’m in my glory.
When I started blogging, one of the first things I noticed was how numbers play such a big part in blogging.
With the ability to sign up for numerous statistical programs, we not only get to observe the growth of our blog, but we can also learn and improve our blogs based on the numbers.
Statistics can tell us:
- How many visitors we have each day/week/year
- How long someone stays on our site
- How many pages a visitor clicks on
- If our advertising campaigns are working and making us money
- The time of day our posts generate the most traffic
- How many subscribers our blog has
- How many visitors we get from different countries
- How many comments our blog posts generate
- How popular our blog is with Google (page rank)
- How many posts we’ve published
- How we’re doing in comparison to previous days or months
- The number of inbound links we have
- How many comments our spam filter has caught
- How we rate on Alexa
- Plus much more
As much numbers can be beneficial in our real lives and in blogging, they can also play havoc on our emotions.
Whether it’s the fact we gained a pound in real life or lost subscribers to our blog, numbers can easily make a good day bad.
Although I try not to over analyze nor let my blogging numbers affect my mood, when I check my stats, I can’t help but think I could do better.
What about you?
If you look at any of your blogging numbers and they’re not meeting your expectations, what’s your first reaction?
How do you keep your blogging statistics in the proper perspective?
Care to share?