Photo Credit iowa_spirit_walker’s photos
Earlier I wrote about profanity in blogs, today, I’ll discuss language of another kind.
Do you think visitors to your blog know what a “post” is? Unless your audience is other bloggers, chances are, you are confusing them.
Let’s look at a sentence that is commonly used.
“In tomorrow’s post, I will discuss this issue further”.
If I wasn’t a blogger, I would shake my head, and say “What ?!?” Then I would try to analyze what is meant by that statement, and assume I can maybe/possibly find more about this subject tomorrow. Unfortunately, others won’t have a clue, and won’t return tomorrow.
Blogging language has many words that are not typically understood by non-bloggers.
Plugins, addons, tags, HTML, CSS, theme, blogroll, bounce rate, SEO (search engine optimization), SERPs (search engine results pages), etc….
Using blogging language in a post that is intended to be read by non bloggers, will only confuse the reader.
Remember to consider you audience, and write in a language they will understand.
Who are you writing for?
Would your audience understand blogging language?
Is it time to make some changes?