Depending on when you were born, you’re put into a “box” and labeled accordingly.
Age groups are sometimes labeled as such:
- The Millennium Generation (Born after 1980)
- Generation X (Born 1965 – 1980)
- Baby Boomers (Born 1945 – 1964)
- The Silent Generation (Born 1928 – 1944)
- The Greatest Generation (Born before 1928)
This information is often used to report how different generations act or feel about certain topics.
Take for example, the 2010 report on Pew Internet titled, Social Media and Young Adults
According to the section in the report about blogging,
In December 2007, 24% of online 18-29 year olds reported blogging, compared with 7% of those thirty and older.
By 2009, just 15% of internet users ages 18-29 maintain a blog—a nine percentage point drop in two years. However, 11% of internet users ages thirty and older now maintain a personal blog.
That’s a 4% increase in adults who were born before 1980.
What I found interesting is how those in the Millennium Generation are stepping away from blogging (and moving toward social networking sites such as Facebook), but those who are older, are turning toward blogging as a way to communicate with others and to share their thoughts.
Although those in the older generations have lived longer and may feel their blog will be a living legacy or serve another purpose, the younger generation may be on the leading edge of technology.
Seeing the shift makes me wonder, are older generations lagging behind the younger ones only to make the shift in a year or two, or will the older generations become the prominent force in blogosphere?
I’d like to see the latter, however, with no data to support that, I could be wrong.
Do you think blogs will lose their popularity or die off?
Would you continue to blog even if it’s not the “in” thing to do?
Care to share?
Articles which inspired this post:
- The Future of Blogging, by Doriano “Paisano” Carta of Web Worker Daily. Check out the comments on this post, as well.
- Baby Boomers In The Digital Age – on the Pew Internet website
- “Millienums, A Portrait Of Generation Next”
A comprehensive study in demographics which can be found on the Pew website. For those of you who are targeting specific demographics, reading this could be beneficial. (Note: It’s 149 pages long)