Hello Class!
I’m proud to introduce you to your “substitute teacher” (guest writer) for today. His name is George Angus, author of Tumblemoose Writing Productions.
Please take your seats.
Mr. Angus, welcome to the BWAB classroom.
The floor is yours.
Greetings Class!
Feel free to call me George. I’ll start off the lesson with a short story, and then we’ll move onto the assignment for the day.
Let’s get started.
I remember how excited I was to write and publish the very first post on my blog. I had so much to say. There was this big wide world of blogging just waiting for me to open, explore and write about. Every day I found something new and I wanted to share all of it with everybody.
After about six weeks of generalized posts I started wondering where my blog was heading. As I reflected upon this question I discovered I didn’t have an answer. The blog had staled somewhat and there were some minor design issues that needed tending so I had my blog analyzed. I’m glad I was in the position to be able to do that. Amongst the seven or so pages of suggestions, one in particular stood out: “George, focus on writing.” Wow. Just like that I knew what I had to do. Since then my blog has a very specific focus and I’ve seen traffic numbers jump and I’m inspired with each post I write.
Today’s Lesson
The lesson here is simple: If you are serious about this blogging journey, find your niche and stick with it. Focus on whatever field it is that you have chosen and become an expert in the topic. It makes no difference if you are an expert, just act like one. In my former life I trained folks to teach classes in Emergency Medicine. Their biggest fear was public speaking and the advice given to those folks applies here as well: Fake it ‘til you make it.
Is your passion home improvement? Great! You’re an expert! Blog about it. Are you the best cook in your circle of family and friends? That’s right, expert. Blog about it.
The point here is to find your inspiration and your passion. Focus your blog posts on topics that pertain and you are well on the way to being an expert in your field. Once you are on topic, traffic that is specifically geared towards your topic will start heading your way. If you stay focused on your topic, the only direction you can head is up!
Today’s Assignment
• When you think of what are you the most passionate about in life, is that the subject of your blog?
• When you are writing, does your topic make you feel the most inspired and exhilarated?
• If your blog is not about that for which you have a passion for, what’s stopping you?
Photo courtesy of acobox.com






Hi. I'm Barbara Swafford and I'd like to welcome you to Blogging Without A Blog. Grab a seat, share your thoughts and join in the conversation. 
